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Stefan Kazakis on 4 June 2019

Listen to Episode 59: 



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Many business owners say they win a lot of their clients through word-of-mouth or referrals. However, we find that many of these same business owners who claim this actually have no structured process in place – the referrals come randomly and unpredictably.

At Business Benchmark Group, we’re calling this month of June “Referral Month”  and throughout the entire month, we will be sharing a whole wealth of information about how to build an effective referral strategy.

In this episode, our Senior Strategist Damien Churton guides us through the process of building an effective referral strategy.                                

  • 0:28 – Introduction to Referral Month
  • 2:38 – Damien discusses his experience with Referral Marketing
  • 4:43 - Where do you get your referrals from?
    • How do you build and leverage your existing network?
    • How to identify your circle of influence
  • 8:05 – Get clear on your ideal target market.
  • 10:55 – What to say when asking for the referral. How clear is your ask?
  • 15:25 – Dealing with your head trash
  • 19:20 – You need a structured process

This is just a brief overview of building an effective referral strategy. We encourage you to download our eBook and sign-up to our weekly emails where we discuss each of these steps in far more detail, and give you activities which will help you build a successful strategy.

View the first two weeks at the links below:

1. Want More Referrals? You Get What You Ask For!

2. You Network Is Your Net Worth! 

 

Thinking about getting your own business coach?

We offer a free 2 hour workshop with our senior business strategists who will work with you to determine what's working in your business, and what areas you could improve in  your business. There's no obligation whatsoever, and regardless of whether you begin working with us, you will have a plan to implement new strategies in your business to help you get money off the table and into your pocket. 

Click here to learn more and register your interest.

Email 
info@businessbenchmarkgroup.com.au

Subscribe to our podcast:

iTunes:
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@businessbenchmarkgroup

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Visit our Website:
businessbenchmarkgroup.com.au/resources/podcasts/



Have a question for us to address in an upcoming episode?

Submit your questions via email or get in touch with us on social media!

 

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