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Stefan Kazakis on 14 September 2019

How To Build A Culture Of Ownership and Accountability

As a business coach and mentor, I can't stress enough the importance of developing a strong culture in your business.

Culture is essential to the success of your company. Yet many business owners feel it's not something they can control - or that they need to control. If they leave it alone, it'll all work itself out.

As leader, it's important that you take a pro-active approach. You must demonstrate the behaviours of the culture you want to create, hold others accountable and invest time and energy educating and inspiring your team.

We all want to be part of something bigger, we want to feel like we’re part of a team. It's important that you help your team understand your vision and take ownership of their role in executing your strategy.

Keep Explaining The "Why" Until Everyone Fully Understands

Ownership is vital. People are far more likely to execute a strategy wholeheartedly — even if they disagree with it —if they understand the “why”.

If your team were not involved in the decision making process, then it’s up to you as their leader to ensure they have the opportunity to buy in.

It's important that everyone fully understands the situation, and the reasoning behind the action. The “why” - the greater vision and purpose - can be just as important as the “what”.

Don’t assume that explaining something once is enough. Be prepared to keep explaining!

 

Anticipate Objections and Give Valid Answers

In the process of explaining 'why' you will have to handle questions.

Everyone will have a “why” question, and as a business leader you need to ensure you have the ability to answer the questions or open them up for further discussion. Though questions and discussions are healthy, you should not be distracted from your original plan.

Ownership - Is Your Team Totally Committed?

The desired outcome for explaining the “why” and handling objections is ownership. Ownership is about loyalty and growth. it’s about the heart and mind.

When people in your business reach this stage they are just as committed and motivated as you are. They have bought into your vision and dreams, accepted them as their own and want nothing more than to realise your vision.

Anticipate Objections and Give Valid Answers

In the process of explaining 'why' you will have to handle questions.

Everyone will have a “why” question, and as a business leader you need to ensure you have the ability to answer the questions or open them up for further discussion. Though questions and discussions are healthy, you should not be distracted from your original plan.

 

Ownership - Is Your Team Totally Committed?

The desired outcome for explaining the “why” and handling objections is ownership. Ownership is about loyalty and growth. it’s about the heart and mind.

When people in your business reach this stage they are just as committed and motivated as you are. They have bought into your vision and dreams, accepted them as their own and want nothing more than to realise your vision.

 

Are you "Above The Line" or "Below The Line?"


AboveOrBelowTheLine

To be "above the line" means you embrace a culture of ownership, responsibility and accountability. There's no room for blame, excuses or denials.

Ownership is about initiative, and accountability is about being responsible for the result. Accountability means you will deliver as promised, on-time, within budget. It also means you’re forthcoming when you fall short.

If your team can’t deliver on time, or the results are disappointing, your team must be honest and proactive with their communication.

Being forthcoming shows your team respects the impact their actions have on the rest of the team. This is a major factor in building trust.

To encourage your team to take ownership and responsibility for their actions, make it a habit to ask more 'how' questions rather than 'why' questions.

'How' questions take you forward and solve problems, 'why' questions leave you going nowhere, looking for somebody to blame. You need to encourage honesty and transparency at all times.

6 Keys To A Winning Team

Podcast Cover v5 SITTING DOWN 800

Listen to more in this week's podcast where I discuss the 6 keys to a winning team.

The Business Benchmark Group Podcast is now on every platform. Subscribe to be notified of new episodes!


Power to you!

Stefan Kazakis
CEO, Business Benchmark Group

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